Big Data & The Indian Elections
  • Elizabeth George
  • Mar 26 2014

March 26: Arvind Gupta, Head of the BJP's IT Cell, says the Election Code of Conduct bans advertising but tweeting and posting on Facebook through personal accounts is communication, but admits that there is a grey area in the understanding of the rules. Atul Satija, Vice President & Managing Director for Asia-Pacific and Japan at Inmobi, shares his views on the controversy surrounding opinion polls.