Consumer Sentiment To Remain Soft: Marico
  • Prabha Hedge
  • Mar 27 2014

March 27: FMCG companies continue to struggle as consumer demand deteriorates and raw material costs shoot up. Now with copra prices soaring, Marico is reeling and has hiked prices in its coconut hair oil segment. Prerna Baruah shares a detailed report on what are the concerns for Marico at this point in time. Also, Harsha Subramaniam speaks to Saugata Gupta, CEO, Marico, to know more about the company’s roadmap going forward.