Godrej: Process Of Innovation
  • Prabha Hedge
  • Feb 20 2014

February 20: The last two decades has seen consumer companies in India script a fascinating journey. Rapidly evolving consumers and competition has meant that companies like Godrej have had to constantly innovate. In this exclusive conversation with Adi Godrej, Chairman, Godrej Group, Mini Menon tries to find out if any of the company’s innovations have failed. Also, watch as, Accenture’s Anurag Gupta states that FMCG companies need to innovate across the board.