Rising mercury likely to boost fridge sales
  • WebDesk BTVI
  • Apr 03 2019

Sunil D’Souza, MD of Whirlpool India, talks about the rise in demand for refrigerators in view of summer. Comparing sales of ACs and fridge, D’Souza says fridge makes up the bigger portion of their revenue. He also talks about last year when sudden rains led to a gap between expectation and sales. He, however, sounds hopeful this season based on weather forecast and the trend so far.